Saturday, August 11, 2012

cache/cachet: Common Errors in English Usage Entry for Saturday, August 11, 2012

“Cache” comes from the French verb cacher, meaning “to hide,” and in English is pronounced exactly like the word “cash.” But reporters speaking of a cache (hidden hoard) of weapons or drugs often mispronounce it to sound like cachet—“ca-SHAY” —a word with a very different meaning: originally a seal affixed to a document, now a quality attributed to anything with authority or prestige. Rolex watches have cachet.

Paul Brians' links to Candorville's take on "cache/cachet" in his latest blog post.

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